Innovative apparel brand founder, senior design manager, problem solver, passionate about more sustainable product design. Over 15 years in design for the largest brands in outdoor, lifestyle and performance sport apparel.

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Some of my work

Click on the links below to see some of my work.


Ideation

Orchestrated apparel design teams through seasonal collections from concept to final completion while working with key stakeholders and marketing teams on strategic E-commerce strategies boosting brand growth. Effective cross-disciplinary communicator and easily adaptable to various operational structures.

Sportswear

Designed seasonal collections from concept to final completion while working alongside materials innovation teams creating textiles for our BU as well as materials that Stella McCartney, Originals, and Terrex would utilize. Led design and collaboration with Originals, Outdoor- Terrex and Parley for the Oceans.

Lifestyle_Workwear

Utilizing lower impact and reclaimed materials. The focus was on certified organic cotton, non mulesed wool, US-grown hemp, and recycled synthetic fibers for products within the outdoor industry.

Purpose Driven

Purpose led future Ideas linking chemistry + design for "Cradle to Cradle" products. Focusing on throwaway culture and renewable solutions for synthetic yarns and other petrochemical outdoor products. Volunteer work and personal efforts revolve around cleaning up plastics and microfiber shedding.

Maker_Builder

Lead future concepts in bio based (completely home compostable) materials using extrusion and injection molded processes. Collaborate with scientists and chemical engineers throughout the globe on biopolymer formulations mimicking synthetic fiber properties. Continue work with UCSD postdoctoral scientists and the renewables team to bridge science and design. Designed, fabricated and ran machines in this process.

Illustration

Marketing, textile prints, graphic tees, album covers, logos, or just whimsical creations, riding the line between fantasy and reality.

Ideation

Sportswear

Lifestyle_Workwear

Purpose Driven

Maker_Builder

Illustration

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Innovative apparel brand founder, senior manager, problem solver and designer, passionate about more sustainable product design. Over 15 years in design for the largest brands in outdoor, lifestyle and performance sport apparel. Led apparel design for a 250M dollar BU at the largest sport brand in the world. In 2018, spearheaded an adidas apparel extension, "adicross" which boosted growth incrementally by 9 million the first year. Orchestrated apparel design teams through seasonal collections from concept to final completion while working with key stakeholders and marketing teams on strategic E-commerce strategies boosting brand growth. Effective cross-disciplinary communicator and easily adaptable to various operational structures.

Led vision + designed product for the following high profile musicians, athletes, humanitarians and nonprofits; Sam Roberts, Missy Higgins, Graham Hill, Dustin Johnson(world #1), Jason Day, Rob Machado, Mick Fanning, Mikkel Frandsen, Jason Mraz, Colbie Caillat, Treehugger, Lifestraw, War Child, NPR, Oceana, Blue Earth, Carbonfund, Greenpeace and American Lands.